Course Duration: 1 day

 

Synopsis:

In this inspiring and interactive 1-day workshop we show how to maximise your online profit contribution through more effective and better integrated e-mail marketing campaigns. Register today and begin to communicate more effectively with your customers in the information age. E-mail marketing can be core to your business and all it takes is an understanding of how this powerful technology works.

Who Will Benefit:

Anyone who has responsibility for the planning and implementation of online marketing activity including public relations (PR) and marketing managers, campaign managers/account handlers, marketing executives and planners.

Prerequisites:

Basic understanding of the Web (links, URLs, etc.) Participant should understand the Windows environment, word processing, and how to use a Web browser.

Course Content:

Introduction to E-mail Marketing Defining E-mail Marketing Requirements E-mail Marketing Tactical Overview E-mail Lists (Building and Maintaining your own list) Creating an Effective E-mails Sending Your E-mails Customer Relationship - Utilise E-mail Newsletters This 1-day workshop is accomplished through a mixture of presentations, hands-on sessions and discussion. This workshop will gives the hands-on experience and conceptual overview needed to take full advantage of e-mail broadcasting software's to execute Permissioned E-mail Marketing campaigns

What Do You Get:

Sample of E-mails (Malaysia's 20,000 Personal & 5,000 Business e-mails), E-mail Marketing & Broadcasting Software, Comprehensive course materials and Certificate of Participation are provided.

Booking Information:

Descriptions for this workshop are available upon request. You may e-mail us, call us at 603-5632 3036 or fax a Request for Information to 603-5631 0320. Or,

A confirmation letter will send to you once we receive your registration detail.